Meet Our Early Childhood Experts, Educators & Designers Team – Guidecraft

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Rooted in Theory

Our designers collaborate with world-renowned educators, authors, parents and industry experts to create thoughtful products that encourage children to think creatively, problem-solve, and develop their own voices.

Lukas Ritson

Australia-based designer, educator and founder of Wearthy, Lukas Ritson believes that play should be a holistic experience. His innovative playground designs emphasize sustainable, quality materials, as they create a healthy stage for limitless learning opportunities.

Sami Krasny, M. Ed.

Sami Krasny, M. Ed. is the creator and educator behind @everydaywitheandj on Instagram and everydaywitheandj.com. She's a progressive homeschool mom and block play expert with over 15 years of experience facilitating and supporting block play in homes and classrooms.

Kirti Rathore

Kirti Rathore, Director of Environmental Design at Guidecraft, leads the visioning and creation of playroom environments that nurture children's individuality and potential. She draws from frameworks such as Howard Gardner's Theory of Multiple Intelligences and sees children as unique beings whose environments should reflect and support their authentic selves.

Sandra Duncan, EdD

With almost 50 years in the early care and education field, Dr. Sandra Duncan has extensive experiences in publishing curricula and teacher resources, playing with young children, training early childhood professionals, teaching at the university level, designing professional development programs, and working with parents.

Tom Bedard, M. Ed.

Tom Bedard, M.Ed. has worked in the field of early childhood education for over 40 years. His particular interest has been to promote and analyze exploration in the area of the classroom devoted to sensory play to better understand children’s curiosity and competence in all areas of development and to imagine new possibilities for dynamic play and learning.

Laura Wilhelm, EdD

Dr. Wilhelm is an international presenter and author known for her joyful, research-rich approach to illuminating children's thinking and teacher's reflection. She brings over 40 years of experience as an early childhood educator and professor to her work.

We Believe in Lifelong Learning

At Guidecraft, our experts inspire children to explore, create, and grow every day. We believe learning is not confined to a classroom—it’s a journey shaped by curiosity, imagination, and hands-on discovery.

Collaboration is the Key to Growth

Our team of educators, designers, and innovators work together to create meaningful learning experiences. By blending creativity with expertise, we bring ideas to life that nurture young minds and empower future generations.

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_nani_jade_

09/06/26

Nani tries the guidecraft_official mini bricks! My teenager instantly became intrigued too. The included cards are fantastic! They encourage creative building while also showing the real life brick structures, inspiring her to make her own version. She found so many different ways to incorporate them into her play space.❤️ #kidstoys#playroom#playspace#childhood#homeschool

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4.84.8 star ratingKids' See and Store Dress-Up Center Buy Now

T

the.littlegosling

07/21/23

Fall drop #1 landing tomorrow idahofallsfarmersmarket

As always, items are delightfully handmade in small batches right here in SE Idaho. Please be encouraged to come early if there’s something particular you might like, we open 9am sharp 🍂🍁🍃

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C

creative.play.everyday

09/29/26

Welcome to our Autumn Cafe.

A little cafe created for lots of big imaginations and even bigger cups of pretend coffee.

The boys have been busy taking orders, serving pumpkin spice lattes, baking cakes, and deciding what is on the menu—with a little help from our Connetix tiles and some autumn-inspired loose parts.

Resources used: - Magnetic tiles connetix_tiles - Treasure tubes guidecraft_official from kcs_education - Printables miss_e_early_years. Use ANNA10 to save 10% on a yearly subscription.

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5.05.0 star ratingHollow Blocks 16 Pc. Set Buy Now

E

everydaywitheandj

07/21/22

Why have I chosen to surround my children with beautiful natural wooden blocks?

🌟 Blocks lend themselves to mathematical learning! Symmetry! Balance! Fractions & multiples! 🌟 Blocks facilitate language development by encouraging conversation! 🌟 Blocks provide opportunities for social emotional learning and collaboration! 🌟 Blocks support imaginative and dramatic play! (Which is arguably some of the most important work of childhood)

Blocks are magic! 🌟

The blocks pictured here are: Half nursery set of unit blocks by constructiveplaythingsco Unit block set D by guidecraft_official Arches & tunnels by guidecraft_official

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5.05.0 star ratingAcadia Outdoor Art Activity Table and Stool Set Buy Now

M

my_little_sprigs

11/03/25

Enjoy Autumn until its very last leaf. This simple Leaf rubbing invitation looks extra inviting on our guidecraft_official outdoor art table.

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5.05.0 star ratingLittle Bricks - 60 pc. Set Buy Now

#guidecraft

🏗Ci sono alcuni giochi che sembrano non passare mai di moda: è sicuramente il caso delle costruzioni! Questo particolare gioco stimola la creatività e incentiva i nostri bambini e bambine a concretizzare e realizzare i loro piccoli progetti!

❗️Esistono davvero tanti tipi di costruzioni, da quelle a incastro a quelle traslucenti, insomma oggigiorno abbiamo a disposizione moltissime versioni di costruzioni per soddisfare i gusti di tutti i piccoli!

📐Tra tutti i tipi di costruzioni oggi vogliamo farvi conoscere i fantastici Little Bricks, piccoli mattoncini perfetti per i nostri futuri architetti.

🧱Questi mattoncini, che assomigliano proprio a dei veri mattoni, sono realizzati in plastica TPR, con superficie opaca irregolare e un peso metallico all'interno, per replicare in scala, ma fedelmente, il materiale da costruzione per eccellenza. E per un’impressione ancora più realistica, queste piccole costruzioni si presentano in 4 varianti del color mattone!

🤩Le esperienze di gioco possono essere tantissime: utilizzati in combinazione con altri materiali (come ad esempio acqua e sabbia per realizzare la “malta” per unire i vari mattoni), come gioco destrutturato, come strumento di creatività per magnifiche opere d’arte….

🏛❤️Insomma, con questi mattoncini non resta che mettersi all’opera e creare strabilianti costruzioni!

Thanks to stay_at_home_teacher.mada and kat_pdx for the photos ❤️ . . . #borgione#giocarepercrescere#giocare#giochiperbambini#giocareimparando#giochiamoeimpariamo#instamamme#bambinifelici #giochiperbambini #giochieducativi #attivitàperbambini #giocarepercrescere #attivitàmontessori#esperienzesensoriali#costruzioniperbambine#costruzioniperbambini#costruzioni #motricitàfine #attivitàcreative #waldorfrainbow#loosepartsactivity#looseparts#openendedplay#woodentoys#guidecraft

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_nani_jade_

07/29/26

A little fancy Nancy moment 🌸🌈🧚‍♀️🍰✨ #girlmom#kidsootd#kidsstyle#kidsfashion#kidsclothing whimsy

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